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Desdicardo
Joined: 20 Jan 2011
Posts: 3
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 Posted: Fri May 20, 2011 3:38 pm Post subject: |
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After the last post I was looking through their 2010 annual report and found this gem:
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Gross margins have strengthened considerably from 71.4% to 75.4% on a constant currency basis. The quality of product we have released has both surprised and delighted our customers. We have increased our prices to reflect the additional investment and value we have built into these new releases. |
Do you feel surprised and delighted?
Just in case the 75% gross margin seems ridiculous, overall they only earn 13% profits which seems in line with other toy companies. (Mattel makes 11%.) |
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Arromanche
Ultimate Bandwagoning GW Whore
Joined: 27 Nov 2010
Posts: 1902
Location: Burke, VA
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| Posted: Fri May 20, 2011 11:34 pm Post subject: |
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http://www.youtube.com/watch?feature=player_detailpage&v=4PTqUBQyLNk
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High Elves 7th - 60-29-12.... 8th 16-6-2
Lizardmen 7th - 71-40-9...8th 11-5-0
Skaven In 7th -12-8-5....In 8th 29-15-3
Dwarves 7th - 27-7-0....8th 10-7-3
Empire 8th 10-8-0
Wood Elves 7th - 65-22-3...8th 1-4-0 |
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Osprey
Joined: 07 Mar 2011
Posts: 159
Location: Norfolk Va
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| Posted: Fri May 20, 2011 11:47 pm Post subject: |
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| Quote: | | "The business model all our businesses follow is that of the niche marketer. Niches have some wonderful natural advantages. They are largely protected from macro economic factors, their customers are dedicated and loyal, and price isn't the number one consideration. To retain those advantages it is vital to have high quality products and services, and vital that the business should keep its focus and specialisation. The tabletop fantasy wargames niche that we have built at Games Workshop over the years has these advantages, and we do work very hard to provide the right products, the right services and to retain management's focus on our specialised offer." |
....while raising the prices extreamly high... and pissing off a lot of people.
looked like you left a part out of the origional quote.
thought I would just go ahead and "complete" it
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been a long time since I have been on the forums |
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